
UX & UI Design, crafted with strategy and soul
UX & UI Design, crafted with strategy and soul
UX & UI Design, crafted with strategy and soul
I design experiences that make life a little easier (and brighter) for users.

Design with Purpose
I’m Nura, a multi-cultural UX designer with a background in graphic and digital design. My name means light, a meaning that has always guided how I see the world and approach my work.
When I arrived in Rio de Janeiro in January 2024, I felt an immediate sense of belonging and chose to make it my home.
I’ve always loved sunrises and sunsets, and for me, Illumina Digital is about carrying that light into everything I do — giving clarity and purpose to my work.

Design with Purpose
I’m Nura, a multi-cultural UX designer with a background in graphic and digital design. My name means light, a meaning that has always guided how I see the world and approach my work.
When I arrived in Rio de Janeiro in January 2024, I felt an immediate sense of belonging and chose to make it my home.
I’ve always loved sunrises and sunsets, and for me, Illumina Digital is about carrying that light into everything I do — giving clarity and purpose to my work.
Streamlining VIP In-Flight Catering
Redesigned menu creation into a modern Quick Order feature, reducing ordering time by 40% and enabling crew to place and edit orders on the move.

Decreased Time
40%
Reduced Clicks
60%
Streamlining VIP In-Flight Catering
Redesigned menu creation into a modern Quick Order feature, reducing ordering time by 40% and enabling crew to place and edit orders on the move.

Decreased Time
40%
Reduced Clicks
60%
Streamlining VIP In-Flight Catering
Redesigned menu creation into a modern Quick Order feature, reducing ordering time by 40% and enabling crew to place and edit orders on the move.

Decreased Time
40%
Reduced Clicks
60%
Design System for B2B SaaS Platform
Transformed an inconsistent design workflow into a scalable Figma design system, cutting repetitive work and supporting future growth.

Reduced Tasks
52%
Productivity
85%
Design System for B2B SaaS Platform
Transformed an inconsistent design workflow into a scalable Figma design system, cutting repetitive work and supporting future growth.

Reduced Tasks
52%
Team Productivity
85%
Design System for B2B SaaS Platform
Transformed an inconsistent design workflow into a scalable Figma design system, cutting repetitive work and supporting future growth.

Reduced Tasks
52%
Productivity
85%
Designing a Smarter Onboarding for Retailers
Redesigned a payment solution website with a guided survey that matches retailers to the best membership and payment device for their business.

Conversion Rate
40%
User Satisfaction
90%
Designing a Smarter Onboarding for Retailers
Redesigned a payment solution website with a guided survey that matches retailers to the best membership and payment device for their business.

Conversion Rate
40%
User Satisfaction
90%
Designing a Smarter Onboarding for Retailers
Redesigned a payment solution website with a guided survey that matches retailers to the best membership and payment device for their business.

Conversion Rate
40%
User Satisfaction
90%
Illumina Digital is a solo
UX/UI Design
UX/UI Design
UX/UI Design
UX/UI Design
UX/UI Design
studio focused on
combining
research,
research,
research,
research,
research,
strategy and creative
problem-solving.
problem-solving.
problem-solving.
problem-solving.
problem-solving.
I aim to deliver solutions that
improve usability,
improve usability,
improve usability,
improve usability,
improve usability,
streamline workflows and
delight users.
delight users.
delight users.
delight users.
delight users.
Illumina Digital is a solo
UX/UI Design
UX/UI Design
UX/UI Design
UX/UI Design
UX/UI Design
studio focused on
combining
research,
research,
research,
research,
research,
strategy and creative
problem-solving.
problem-solving.
problem-solving.
problem-solving.
problem-solving.
I aim to deliver solutions that
improve usability,
improve usability,
improve usability,
improve usability,
improve usability,
streamline workflows and
delight users.
delight users.
delight users.
delight users.
delight users.
Illumina Digital is a solo
UX/UI Design
UX/UI Design
UX/UI Design
UX/UI Design
UX/UI Design
studio focused on
combining
research,
research,
research,
research,
research,
strategy and creative
problem-solving.
problem-solving.
problem-solving.
problem-solving.
problem-solving.
I aim to deliver solutions that
improve usability,
improve usability,
improve usability,
improve usability,
improve usability,
streamline workflows and
delight users.
delight users.
delight users.
delight users.
delight users.

"Nura is full of ideas and doesn’t hesitate to put them forward"

"Nura has contributed significantly and our clients have loved her work"
"Nura brings strong Figma expertise and an impressive eye for design"

"Nura is full of ideas and doesn’t hesitate to put them forward"

"Nura has contributed significantly and our clients have loved her work"
"Nura brings strong Figma expertise and an impressive eye for design"

"Nura is full of ideas and doesn’t hesitate to put them forward"

"Nura has contributed significantly and our clients have loved her work"
"Nura brings strong Figma expertise and an impressive eye for design"
Skills
Skills
UX Design
UI Design
Product Design
Agile
Design Systems
Brand Identity
Wireframing
Design Sprint
Personas
User Testing
Prototype
UX Research
Websites
Customer Journey
AI
Logo
+ More
+ More
+ More
Experience
Experience
UX/UI Designer
UX/UI Designer
Private Flight Global
Private Flight Global
Digital Design Lead
Digital Design Lead
Be Intelligent
Be Intelligent
Senior Graphic/Digital Designer
Senior Graphic/Digital Designer
NZRPG
NZRPG
Content Marketing Designer
Content Marketing Designer
Castleford Media
Castleford Media
Frequently asked questions
What is your design process?
What sets you apart as a UX designer?
How do you measure the success of your UX designs?
What is your design process?
What sets you apart as a UX designer?
How do you measure the success of your UX designs?
What is your design process?
What sets you apart as a UX designer?
How do you measure the success of your UX designs?
Interested in working together?
Get in touch at
Get in touch at
or connect with me on
or connect with me on